ADTELLIGENCE GmbH » michael-altendorf

Techcrunch disruptsf start with Reid Hoffman

michael-altendorf — Mon, 12 Sep 2011 16:59:32 +0000

Funny conversation on valuations of dropbox with Reid and Mike Arrington

Techchrunch hackathon

michael-altendorf — Sun, 11 Sep 2011 18:54:24 +0000

Every 60seconds a pitch….

Autosymphonic Mannheim 2011

michael-altendorf — Thu, 08 Sep 2011 13:39:20 +0000

Monaco Media Forum // Monaco Media Madness video from LUMA Partner’s Terence Kawaja

michael-altendorf — Mon, 03 Jan 2011 16:18:56 +0000

For the real stuff click here: http://www.monacomediaforum.org/

Highlights from Google Zeitgeist 2011

michael-altendorf — Mon, 03 Jan 2011 16:12:06 +0000

Visual Sensemaking: Die nächste Generation des Targeting

michael-altendorf — Mon, 03 Jan 2011 16:03:34 +0000

Auch beim Konkress “zukunft der Werbung ging es um Targeting:

http://www.world-after-advertising.com/visual-sensemaking/

Netterweise mit schöner Visualisierung

Accel’s Rich Wong on the Mobile Landscape

michael-altendorf — Mon, 03 Jan 2011 16:00:15 +0000

All Things Digital’s Ina Fried sat down with Accel’s Rich Wong to talk about what he sees as the moost important upcoming trends in the mobile landscape.

Greylock’s View of the Future of Social Media, Geo Targeting, Location Based Services, Zynga and co.

michael-altendorf — Mon, 03 Jan 2011 15:58:29 +0000

Great outlook from THE experts:

Greylock’s View of the Future of Social – Reid Hoffman and David Sze of Greylock Partners spoke with Liz Gannes about what they see as the future of the social world.

Watch in on all things digital: http://video.allthingsd.com/video/greylock-view-of-the-future-of-social/21BBA970-DF39-4275-9FB7-E9115554C718

TEDx Rhein-Neckar (Mannheim) on October, 23th

michael-altendorf — Fri, 15 Oct 2010 10:23:09 +0000

TEDxRheinNeckar is an independently organized TEDx Event for residents of the metropolitan Rhein-Neckar region. A creative and professional team is bringing together some of the most innovative, inspiring thinkers and doers from the region and the whole of Germany to this event. TEDx Events allow scientists, doctors, artists, designers, and philanthropists to become rock stars as they try to spread their cutting-edge ideas.

Starting in 2010, we will bring this vision of TED to the metropolitan Rhein-Neckar region to inspire a growing community to join. Come with us on this journey to spread valuable, innovative ideas around Mannheim, Heidelberg, Ludwigshafen, and every place in between.

Location: Castle Mannheim – October, 23th

More information: www.tedxrheinneckar.de

What is TED?

TED is a nonprofit organization devoted to Ideas Worth Spreading. Started as a four-day conference in California 25 years ago, TED has grown to support those world-changing ideas with multiple initiatives. The annual TED Conference invites the world’s leading thinkers and doers to speak for 18 minutes. Their talks are then made available, free, at TED.com. TED speakers have included Bill Gates, Al Gore, Jane Goodall, Elizabeth Gilbert, Sir Richard Branson, Nandan Nilekani,Philippe Starck, Ngozi Okonjo-Iweala, Isabel Allende and UK Prime Minister Gordon Brown. The annual TED Conference takes place in Long Beach, California, with simulcast in Palm Springs; TEDGlobal is held each year in Oxford, UK. TED’s media initiatives include TED.com, where new TEDTalks are posted daily, and the Open Translation Project, which provides subtitles and interactive transcripts as well as the ability for any TEDTalk to be translated by volunteers worldwide. TED has established the annual TED Prize, where exceptional individuals with a wish to change the world are given the opportunity to put their wishes into action; TEDx, which offers individuals or groups a way to host local, self-organized events around the world, and the TEDFellows program, helping world-changing innovators from around the globe to become part of the TED community and, with its help, amplify the impact of their remarkable projects and activities.

Rhein-Neckar Technology Ventures – Elevator Pitch

michael-altendorf — Fri, 15 Oct 2010 10:07:07 +0000

On December 12, 2010 innovative start-ups and entrepreneurs will have for the third time the opportunity to meet directly with many well-known venture capitalists and private investors for a few minutes (like speed dating) and pitch their ideas. The event is aimed exclusively at investors and young start-up companies.

Rules for founders
To participate, interested start-ups must apply by writing a brief and compelling description by October 29, 2010. Companies that are not yet established, but are able to demonstrate a viable business concept and an innovative idea should not miss this opportunity!

Private investors and VC

Are you an investor that wants to experience and exciting afternoon and discover promising entrepreneurs? If so, you’re perfect for the Elevator Pitch. Sign up now at: investor@technologyventures.de . Interested investors can receive in advance descriptions of the companies.

www.technologyventures.de

x+1 – on the edge of privacy

michael-altendorf — Wed, 04 Aug 2010 20:48:41 +0000

This platform is really showing the future of a completely de anonymised user tracking. Hard to believe that this is really legal in US. 10 years ago doubleclick was blamed for this. Now it becomes reality:

Targeting Platform Preview

View more presentations from [x+1].

Site+1 Overview

View more presentations from [x+1].

Ready the full scary article here:

http://online.wsj.com/article/SB10001424052748703294904575385532109190198.html?mod=WSJ_Tech_LEADSecond

The future of ad exchanges

michael-altendorf — Wed, 04 Aug 2010 20:43:13 +0000

Scott Spencer – The Future of the Ad Exchange Model

View more presentations from [x+1].

Doubleclick PM explains some insights about their ad exchange

Facebook – Amazon & Shopping 2.0

michael-altendorf — Wed, 04 Aug 2010 20:41:48 +0000

Facebook and Amazon announced a deal which will introduce the next chapter of ecommerce. Mass personalization and social shopping will become mainstream.
Now, users are able to log in with Facebook connect to their Amazon account. Amazon can personalize the user experience, offer discounts to the social graph or offer personalized recommendations on the users’ preferences in the profile.

German Basic Thinking Blog Comment:

http://www.basicthinking.de/blog/2010/07/28/amazon-facebook-deal-schoener-shoppen-mit-deinen-profildaten/

Read Write Web already predicted this in 2008

http://www.readwriteweb.com/archives/what_if_amazon_and_itunes_impl.php

Techrunch Article

http://techcrunch.com/2010/07/27/amazon-now-taps-into-facebook-for-social-product-recommendations/

eweek

http://www.eweek.com/c/a/Web-Services-Web-20-and-SOA/Amazon-Facebook-Connect-for-Social-Shopping-583131/

Google invests $100 Mio in Zynga & will start Google Games

michael-altendorf — Wed, 04 Aug 2010 20:31:29 +0000

The social gaming marketing is growing and google doesn’t want to miss that area. As item selling and virtual currencies are coming up as second pillar of social web business models Google will now step into this space with Google games

http://techcrunch.com/2010/07/10/google-secretly-invested-100-million-in-zynga-preparing-to-launch-google-games/

IAB Keynote on the future of online marketing, targeting and the social web data

michael-altendorf — Wed, 04 Aug 2010 20:22:32 +0000

Definitely one of the best overview about the online advertisement market in 2010.
The Social Web is coming and the user generated data will change the value chain!

Terence Kawaja's IAB Networks and Exchanges Keynote

View more webinars from Terence Kawaja.

Source: http://www.slideshare.net/tkawaja/terence-kawajas-iab-networks-and-exchanges-keynote